UNCOLORED

A 100+ page culture magazine built entirely on original reporting across eight countries, gathering only first-hand stories on coffee, craft, sports, and nature.

Over the course of a year, we traveled the world and interviewed people from every walk of life: a university professor in Indonesia, brand owners in San Francisco, IT startup founders, coffee farm owners in Panama, a pâtissier in Paris, professional surfers, dog trainers, and many more.

To present people from such diverse fields in a single medium, the format that felt most authentic was a magazine.
That is why we chose to launch a print magazine—now considered “old media”—in the AI-dominated year of 2025.

In an age when anyone can look up anything and AI agents can provide instant answers, we wanted to create a media outlet that shares only what we have truly seen and personally reported.

UNCOLORED MAGAZINE features a wide range of experts and makers.
We hope this magazine will inspire you and become the catalyst that helps you take your next step.

Features

NEW STANDARD
The World Atlas of Coffee – The new global standards in coffee we discovered around the world

San Francisco – Journey to the birthplace of third-wave coffee

Indonesia – The latest coffee scene from one of Asia’s most energetic producing countries

Central & South America – The answer lies in “returning to nature”… plantations that signal a new wave

Overturning the Known World – Photographer Naoki Ishikawa on how to see the world by overturning the familiar

Paris Daily Sweets – Delivered from the city of sweets: the ultimate Paris dessert guide

LION NIGHT – Photographer Tateyuki Adachi follows lions across the savanna under moonlight

ATHLETE × Athlete – Go Soeda × Kaito Ohashi: what future athletes must rediscover about being true players

The Story of Extinct Cacao – In search of a legendary cacao that disappeared 100 years ago

Life with Dogs – Disaster rescue dog trainer Kaori Oshima: how the invisible lines of scent dogs trace can save lives